Meaning: This quote by Clive Barnes, a renowned journalist and theater critic, delves into the impact of television on modern culture. In his statement, Barnes suggests that television has democratized culture by being accessible to everyone and being driven by popular demand. However, he also expresses concern about the nature of the content that people desire. This quote encapsulates the complex relationship between television and society, highlighting both its democratizing potential and the potential consequences of catering to popular desires.

Television, as a medium, has indeed revolutionized the way culture is consumed and shared. With its widespread availability and diverse programming, television has become a central component of modern society. The accessibility of television sets it apart from traditional cultural forms, such as theater or literature, which were often limited to specific social classes or geographical locations. This accessibility has allowed television to become a platform for a diverse range of voices and perspectives, making it a truly democratic medium for cultural expression.

Moreover, the influence of television in shaping cultural norms and values cannot be overstated. Through its programming, television has the power to shape public opinion, influence social behavior, and reflect the values of a society. As a result, the content aired on television reflects the desires and preferences of the people, thereby governing the cultural landscape in a way that was previously unprecedented.

However, Barnes' quote also alludes to the potential drawbacks of a culture entirely governed by popular demand. The "most terrifying thing" he refers to could be interpreted as a cautionary note about the impact of catering solely to the desires of the audience. In a society where television content is driven primarily by ratings and viewership, there is a risk of perpetuating shallow, sensationalist, or even harmful content. This raises important questions about the responsibility of television networks and content creators in shaping cultural discourse and promoting meaningful, thought-provoking content.

The quote also invites reflection on the role of television in shaping public consciousness. As a medium that reaches millions of people simultaneously, television has the power to influence public opinion and shape collective beliefs. This influence can be both empowering and concerning, as it raises questions about the ethical and moral implications of the content that is broadcast. It also underscores the need for critical engagement with television programming and the cultivation of media literacy among audiences.

In conclusion, Clive Barnes' quote aptly captures the dual nature of television as a democratic cultural force and a potential vehicle for the propagation of superficial or detrimental content. It serves as a reminder of the power and influence of television in shaping modern culture and invites us to critically examine the content we consume. As television continues to evolve and adapt to new technologies and viewing habits, the quote remains relevant in prompting discussions about the impact of television on society and the responsibility of those who shape its cultural landscape.