Meaning: The quote "You know like it has its own personality, its own character" by Marc Newson, a renowned designer, encapsulates the essence of design philosophy and the relationship between an object and its creator. In this quote, Newson is expressing the idea that designed objects possess their own unique identity and individuality, much like human beings. This perspective reflects the deep connection that designers often have with their creations, viewing them not just as inanimate objects, but as entities with their own distinct attributes and traits.

When a designer conceptualizes and creates an object, they invest a part of themselves into the process. This can involve a deep understanding of the materials, the purpose of the object, and the intended user experience. As a result, the designed object takes on a life of its own, embodying the vision, creativity, and craftsmanship of its creator. Just as individuals have their own personalities and characteristics, designed objects can also exude a sense of uniqueness and individuality.

The notion of an object possessing its own personality and character speaks to the emotional and artistic aspect of design. It highlights the idea that design is not merely about functionality or aesthetics, but also about imbuing objects with a sense of identity and presence. This perspective is particularly relevant in the field of industrial design, where everyday items are transformed into works of art that resonate with users on a personal level.

Newson's quote also emphasizes the importance of considering the user-object interaction. When an object is designed with its own personality and character in mind, it can enhance the user experience by creating a more meaningful and engaging connection. Whether it's a piece of furniture, a technological gadget, or a fashion accessory, the designed object becomes more than just a utilitarian item – it becomes a part of the user's lifestyle, reflecting their tastes, values, and aspirations.

Furthermore, this perspective encourages designers to approach their work with a sense of empathy and understanding, acknowledging that the objects they create will exist within the context of people's lives. By infusing their designs with personality and character, designers can elevate the significance of everyday objects, turning them into sources of inspiration, delight, and emotional resonance.

In the broader context of design theory, Newson's quote prompts contemplation about the nature of creativity and the relationship between form and function. It challenges designers to move beyond mere functionality and consider the intangible qualities that make an object truly memorable and impactful. By recognizing that designed objects have their own personalities, designers can strive to create pieces that not only serve a practical purpose but also evoke emotions, spark conversations, and leave a lasting impression on the user.

Ultimately, Marc Newson's quote encapsulates the profound connection between designers and their creations, as well as the transformative potential of design to infuse everyday objects with personality, character, and meaning. It serves as a reminder that design is not just about shaping physical forms, but also about breathing life and soul into the objects that enrich our lives.