Meaning: This quote by Jerry Only, a musician best known as the bassist for the horror punk band Misfits, reflects a sentiment that goes against the conventional wisdom of the music industry. By prioritizing the location and atmosphere of a performance over ticket sales and potential profits, Only is emphasizing the importance of authenticity and artistic integrity in the music industry.

In the modern music business, there is often a strong focus on maximizing ticket sales and revenue. Many artists and bands are pressured to prioritize commercial success and financial gain, leading to performances in venues that might not align with their artistic vision. However, Jerry Only's quote challenges this mindset by highlighting the significance of choosing performance locations based on their cultural or emotional significance, rather than purely financial considerations.

By emphasizing the importance of "where do we want to play," Only is suggesting that the environment and atmosphere of a venue can significantly impact the quality and authenticity of a performance. This sentiment reflects a commitment to creating meaningful and memorable experiences for both the performers and the audience, rather than solely focusing on monetary gains.

Furthermore, by stating "not where should we play to make the most money," Only is advocating for a shift in mindset within the music industry. This mindset prioritizes artistic expression and genuine connection with the audience over financial gain. It underscores the idea that the true value of a performance lies in the emotional and cultural resonance it creates, rather than the sheer volume of ticket sales or revenue generated.

This quote also sheds light on the values and principles that guide Jerry Only's approach to music. As a musician associated with the punk rock genre, which is often characterized by its anti-establishment ethos and DIY spirit, Only's words align with the rebellious and non-conformist nature of punk music. His emphasis on prioritizing artistic vision over commercial considerations reflects a commitment to staying true to the core values of punk rock, which often values authenticity and individual expression over commercial success.

From a broader perspective, Jerry Only's quote serves as a reminder of the importance of artistic integrity and creative autonomy in the music industry. In an era where commercial interests and profit motives often dictate the decisions made by artists and performers, Only's words encourage a reevaluation of priorities. They prompt artists and industry professionals to consider the deeper significance of their creative work and the impact it has on both themselves and their audiences.

In conclusion, Jerry Only's quote encapsulates a perspective that challenges the prevailing emphasis on ticket sales and financial gain in the music industry. It advocates for a shift in focus towards the emotional and cultural significance of performance locations, as well as the artistic integrity of the music itself. By prioritizing authenticity and meaningful experiences over commercial success, Only's words serve as a powerful reminder of the enduring value of artistic expression and creative autonomy in the music industry.