Meaning: This quote by Allan Sloan, a renowned American journalist and columnist, highlights the importance of good information in writing a compelling and effective column. The quote suggests that having access to substantial and reliable information makes the process of writing a good column relatively easy, whereas relying solely on style without substantial content is a challenging task. Sloan also implies that while some individuals may excel at styling alone, the majority, including himself and the reader, likely rely on substantive information to create meaningful and impactful columns.

In the realm of journalism and column writing, the significance of good information cannot be overstated. A well-researched and informed column not only adds credibility to the writer but also provides valuable insights and perspectives to the readers. Without solid information, a column may lack substance and fail to engage or persuade its audience. This is why Sloan emphasizes the difficulty of depending solely on style, as it often leads to superficial or hollow content that does not resonate with readers.

Sloan's assertion that it is "easy to write a good column if you've got good information" reflects the fundamental principle of journalism – the pursuit of truth and accuracy. Journalists and columnists are expected to uphold high standards of factual reporting and analysis, and this can only be achieved through thorough research and access to reliable sources. Good information serves as the foundation upon which compelling narratives and persuasive arguments are built, making it an indispensable component of successful column writing.

On the other hand, the challenge of depending on style alone is underscored by Sloan's remark that he is not one of those who can get away with styling on a regular basis. This suggests that while style and literary flair are valuable assets in column writing, they cannot compensate for the absence of substantive content. A beautifully crafted sentence or a clever turn of phrase may capture attention momentarily, but without meaningful information to support it, the impact is likely to be fleeting.

Sloan's quote also serves as a reminder to columnists and writers that their primary objective should be to inform, educate, and provoke thoughtful discourse. While stylistic elements contribute to the overall quality of a column, they should complement and enhance the underlying substance rather than overshadow it. This sentiment aligns with the ethical responsibility of journalists to prioritize the public's right to know and to present information in a clear, accurate, and meaningful manner.

In conclusion, Allan Sloan's quote succinctly encapsulates the essential role of good information in column writing and journalism. It underscores the notion that while style has its merits, it is ultimately the depth and quality of information that distinguishes a truly impactful column. By emphasizing the difficulty of relying solely on style and the ease of writing with good information, Sloan prompts writers and readers alike to recognize and appreciate the indispensable value of substantive content in the world of column writing and journalism.