Meaning:
The quote "I ignore Hallmark Holidays. And this comes from a guy who has sold a million Opus greeting cards" by Berke Breathed, a renowned cartoonist, reflects a sentiment that many people can relate to. It conveys a sense of skepticism and non-conformity towards the commercialization of holidays, particularly those that are often seen as being driven by consumerism and societal pressure rather than genuine sentiment.
Berke Breathed, best known for his comic strips such as "Bloom County" and the beloved character Opus the penguin, has a unique perspective on the greeting card industry. His statement suggests that despite his success in selling a significant number of greeting cards, he remains critical of the societal expectations and commercialization surrounding certain holidays.
The term "Hallmark Holidays" refers to holidays that are perceived to have been overly commercialized, often associated with the greeting card company Hallmark. These holidays, such as Valentine's Day, Mother's Day, and Father's Day, are sometimes criticized for placing emphasis on material expressions of affection rather than genuine emotional connections.
Breathed's assertion that he ignores Hallmark Holidays may stem from a desire to resist the pressure to participate in what he perceives as manufactured and insincere celebrations. This sentiment resonates with individuals who feel that these holidays have lost their true meaning and have become more about consumer spending and societal expectations rather than genuine expressions of love, gratitude, or appreciation.
The fact that Breathed, a successful creator of greeting cards, is the one making this statement adds depth to the sentiment. It highlights the idea that even someone intimately involved in the greeting card industry can still maintain a critical perspective on the commercial aspects of certain holidays. It also suggests that Breathed's success in selling greeting cards does not necessarily mean he fully endorses the cultural phenomenon surrounding these holidays.
In a broader sense, Breathed's quote invites reflection on the nature of holidays and the impact of commercialization on our traditions and customs. It raises questions about the authenticity of our expressions of love and appreciation when they are tied to the purchasing of cards, gifts, and other commodities.
Ultimately, Breathed's quote serves as a reminder to reevaluate the significance of holidays and to prioritize genuine connections and meaningful gestures over the pressure to participate in commercialized traditions. It encourages individuals to celebrate in their own authentic ways, rather than feeling compelled to conform to societal expectations or commercial influences.
In conclusion, Berke Breathed's statement "I ignore Hallmark Holidays. And this comes from a guy who has sold a million Opus greeting cards" reflects a critical stance on the commercialization of holidays and the pressure to participate in traditions driven by consumerism. It encourages individuals to prioritize authentic expressions of affection and to resist the societal and commercial pressures surrounding certain holidays.