Meaning: The quote "When you cover politics, you realize that knowing how to talk about character matters more and more. The way we hold ideas is more important than the ideas" by David Brooks, a prominent political commentator, highlights the significance of character and the manner in which ideas are communicated in the realm of politics. This thought-provoking statement points to the evolving nature of political discourse and the increasing emphasis placed on the personal qualities and communication styles of political figures.

In the context of contemporary politics, the notion that character matters more than ever is particularly relevant. In an age characterized by social media and instant communication, public figures are under constant scrutiny, and their words and actions are amplified and disseminated at an unprecedented pace. As a result, the public's perception of a politician's character, integrity, and moral compass has become increasingly influential in shaping their appeal and credibility.

Furthermore, the quote's assertion that "the way we hold ideas is more important than the ideas" speaks to the significance of rhetoric, persuasion, and presentation in the political arena. It underscores the idea that the manner in which political ideas are conveyed, defended, and debated often carries more weight than the substance of the ideas themselves. This observation underscores the power of effective communication and the ability to articulate and frame political narratives in a compelling and persuasive manner.

David Brooks, the author of the quote, is a respected political commentator known for his insightful analysis of contemporary issues and his ability to delve into the complexities of political and social dynamics. As a columnist for The New York Times and a frequent commentator on television and radio, Brooks has established himself as a prominent voice in the realm of political commentary and analysis.

Brooks' perspective on the increasing importance of character in politics aligns with broader societal trends and shifts in public perception. In an era marked by heightened political polarization and a growing emphasis on authenticity and transparency, the personal attributes and ethical conduct of political figures have come under intense scrutiny. This scrutiny extends beyond policy positions and ideological stances, with an increasing focus on the integrity, empathy, and leadership qualities of politicians.

Moreover, the quote alludes to the idea that the manner in which individuals engage in political discourse can shape public opinion and influence the trajectory of political debates and decision-making processes. By emphasizing the significance of "the way we hold ideas," Brooks underscores the pivotal role of communication strategies, rhetorical skills, and the art of persuasion in shaping public perceptions and garnering support for political agendas.

In conclusion, David Brooks' quote encapsulates the evolving dynamics of political communication and the heightened importance placed on character and the manner in which ideas are articulated in contemporary politics. As public discourse continues to evolve in the digital age, the ability to convey ideas effectively and embody traits of integrity and authenticity has become increasingly central to political success and credibility. Understanding and navigating the intersection of character, communication, and political discourse is essential for comprehending the complexities of modern-day politics.