We had gone out on the road in 94 and 95 for a three month American tour, and we realised, as did our manager and booking agent at the time, that we have really exhausted it, and we can't make money at this anymore.

Profession: Musician

Topics: Money, Time, Manager, American, Road,

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Meaning: The quote by musician Steve Brown reflects the challenges faced by artists and bands in the music industry, particularly regarding the financial aspects of touring. In the quote, Brown mentions going on a three-month American tour in 1994 and 1995, during which he and his band realized that they had exhausted their resources and could no longer make money from touring. This statement sheds light on the financial realities of the music industry and the difficulties that artists often face when trying to sustain themselves through touring.

Touring has long been a cornerstone of the music industry, providing artists with a platform to connect with their fans and showcase their talent in live performances. However, the logistics and financial implications of touring can be daunting, especially for independent or lesser-known artists. The costs of transportation, accommodation, equipment, and personnel can quickly add up, leaving artists struggling to break even, let alone turn a profit.

Furthermore, the quote highlights the role of the band's manager and booking agent in recognizing the financial limitations of touring. These industry professionals play a crucial role in guiding artists' careers and making strategic decisions about touring and live performances. When they, along with the artists themselves, acknowledge that the financial returns from touring are no longer sustainable, it underscores the economic challenges facing musicians.

The timeframe of the quote, the mid-1990s, is also significant in understanding the context of Brown's statement. This period marked a transitional phase in the music industry, characterized by the rise of digital technology and the internet. The traditional models of revenue generation, such as album sales and touring, were beginning to be disrupted by the changing landscape of music consumption and distribution. As a result, artists and industry professionals were forced to reevaluate their strategies for generating income and sustaining their careers.

Brown's candid admission about the financial limitations of touring resonates with many artists who have grappled with similar challenges. While the allure of touring and performing live is undeniable, the financial realities can often be sobering. For many artists, touring is not simply about making money but also about reaching and connecting with audiences. However, the economic pressures of sustaining a career in music cannot be ignored, and artists must find a balance between their artistic pursuits and financial viability.

In conclusion, Steve Brown's quote provides a candid insight into the financial challenges faced by musicians when it comes to touring. It sheds light on the complexities of sustaining a career in the music industry, particularly during a period of transition and technological disruption. The quote serves as a reminder of the economic realities that artists must navigate, and it underscores the importance of finding sustainable models for generating income while pursuing their artistic passions.

References:
- https://www.billboard.com/articles/business/8496178/music-industry-touring-2019-revenue-growth-trends
- https://www.rollingstone.com/pro/features/how-the-music-business-can-make-touring-sustainable-1076857/

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