You see I don't like to be really too commercial about things but in this business you've just got to be commercial otherwise the films don't make money and you don't make films and as a long as a commodity is selling it's silly to kill it dead.

Profession: Actor

Topics: Business, Money, Selling, Silly,

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Meaning: Peter Cushing, a renowned actor known for his roles in horror films and as Grand Moff Tarkin in the original "Star Wars" trilogy, made this statement, which reflects the delicate balance between artistic integrity and commercial success in the film industry. Cushing's words convey the struggle that many artists face when trying to maintain their artistic vision while also needing to consider the commercial viability of their work.

In this quote, Cushing acknowledges his reluctance to prioritize commercial interests over artistic expression. He expresses a desire to avoid being "too commercial" in his approach to filmmaking. This sentiment reflects the tension that artists often feel when navigating the demands of the entertainment industry. While creators may have a deep passion for their craft and a desire to stay true to their artistic vision, they are also aware of the practical realities of the industry, where financial success is often crucial for sustaining a career.

Cushing's acknowledgment that being commercial is a necessity in the film industry highlights the economic considerations that influence creative decisions. He recognizes that without commercial success, it becomes challenging to continue making films. This candid admission sheds light on the complex interplay between art and commerce in the world of filmmaking. While artists may seek to create meaningful and impactful work, they are also aware of the financial imperatives that underpin the industry.

Furthermore, Cushing's statement reflects the broader debate within the film industry regarding the balance between artistry and commercial viability. Filmmakers and actors often grapple with the tension between creating content that resonates with audiences on an artistic level and producing work that generates revenue. This tension is particularly pronounced in the realm of independent filmmaking, where creators strive to maintain their creative autonomy while also needing to attract audiences and secure funding.

Cushing's recognition of the need to prioritize commercial success when a commodity is selling underscores the practical realities of the film business. He acknowledges that sustaining a career in the industry requires a level of pragmatism, as success at the box office often dictates the opportunities available to filmmakers and actors. This acknowledgment reveals the complexities of navigating the intersection of art and commerce in the entertainment world.

In conclusion, Peter Cushing's quote encapsulates the nuanced relationship between artistic integrity and commercial considerations in the film industry. His candid acknowledgment of the need to balance creative passion with commercial realities resonates with the experiences of many artists. This quote serves as a reminder of the ongoing dialogue surrounding the intersection of art and commerce in filmmaking and offers insight into the challenges and compromises that artists face as they navigate the complexities of the industry.

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