Meaning:
The quote "I never called my work an 'art'. It's part of show business, the business of building entertainment." by Walt Disney, the renowned cartoonist, filmmaker, and entrepreneur, captures his perspective on the nature of his creative endeavors. In this quote, Disney emphasizes that his work is not solely about artistic expression but is fundamentally intertwined with the world of show business and the creation of entertainment.
Walt Disney is best known for his pioneering work in the animation industry and the creation of iconic characters such as Mickey Mouse and Donald Duck. His quote reflects his pragmatic approach to creativity and the entertainment industry as a whole. Rather than positioning his work purely as high art, Disney viewed it as a form of commercial entertainment that aimed to captivate and engage audiences on a mass scale.
At the heart of Disney's quote is the acknowledgement of the commercial and entertainment aspects of his work. He recognized the business dimension of his creative endeavors, understanding that his animations, films, and theme parks were not just expressions of artistic vision but also products designed to appeal to a broad audience and generate revenue. This perspective highlights Disney's entrepreneurial mindset and his ability to blend artistic innovation with commercial acumen.
Moreover, Disney's emphasis on the "business of building entertainment" underscores his understanding of the importance of storytelling, spectacle, and audience engagement in the realm of entertainment. For Disney, the success of his work relied not only on artistic merit but also on its ability to entertain and resonate with the public. This approach is evident in the timeless appeal of Disney's creations, which continue to enchant audiences across generations.
Disney's quote also sheds light on the broader cultural and historical context in which he operated. During Disney's era, the entertainment industry was becoming increasingly commercialized, with the rise of mass media, consumer culture, and the growing influence of Hollywood. In this context, Disney's approach to his work as part of show business reflects the shifting dynamics of art, commerce, and entertainment in the 20th century.
Furthermore, Disney's quote invites reflection on the nature of creativity and the evolving definitions of art and entertainment. By reframing his work as part of show business, Disney challenges traditional perceptions of art as a purely aesthetic or intellectual pursuit. Instead, he aligns his creative output with the broader goal of providing entertainment and delight to audiences, signaling a more inclusive and populist view of artistic expression.
In conclusion, Walt Disney's quote encapsulates his pragmatic and visionary approach to creativity and entertainment. By positioning his work within the realm of show business and the business of building entertainment, Disney acknowledged the commercial and audience-centered aspects of his creative endeavors. This quote not only offers insight into Disney's mindset but also prompts a reexamination of the intersections between art, commerce, and entertainment in the modern world.