Meaning: Greg Ginn is a musician and the founder of the influential punk rock band Black Flag and the independent record label SST Records. The quote "As a label, you have to treat every group and every record as a unique entity. I think that that has been our success, rather than relying upon a fan base" reflects Ginn's perspective on running a record label and the approach that has contributed to the success of SST Records.

SST Records, founded in 1978, played a significant role in the underground music scene, particularly in the punk and alternative rock genres. Ginn's emphasis on treating each group and record as a unique entity signifies a commitment to nurturing and promoting diverse artistic voices. This approach contrasts with the more commercial and formulaic strategies often employed by major record labels, which may prioritize market trends and existing fan bases.

By prioritizing the individuality and artistic integrity of each group and record, SST Records was able to build a reputation for authenticity and innovation. This approach resonated with musicians and audiences who were seeking music that was not constrained by mainstream expectations and commercial pressures. Additionally, it allowed the label to cultivate a distinct identity and attract a dedicated following based on the quality and diversity of its releases, rather than relying solely on the size of a pre-existing fan base.

Ginn's emphasis on uniqueness and individuality aligns with the ethos of the punk rock movement, which often celebrates nonconformity, self-expression, and DIY ethos. SST Records' commitment to treating each group and record as a unique entity reflects a dedication to artistic freedom and a rejection of the cookie-cutter approach that can sometimes characterize the music industry.

Furthermore, Ginn's statement highlights the importance of fostering a supportive and collaborative relationship between the label and the artists it represents. By recognizing the distinctiveness of each group and record, SST Records was able to provide tailored support and resources to help artists realize their creative visions. This personalized approach likely contributed to the label's ability to attract and retain talented musicians who valued the opportunity to develop their artistry in a nurturing and artist-friendly environment.

In a broader sense, Ginn's quote underscores the value of authenticity and originality in the music industry. By prioritizing the unique qualities of each group and record, SST Records was able to contribute to the diversity and richness of the musical landscape, offering audiences a wide range of innovative and boundary-pushing music. This approach not only benefited the artists and the label but also enriched the experiences of music fans who sought out fresh and distinctive sounds.

In conclusion, Greg Ginn's quote encapsulates the philosophy that guided SST Records and contributed to its success. By treating every group and record as a unique entity, the label was able to foster a diverse and vibrant musical community while maintaining its integrity and independence. This approach resonated with both artists and audiences, solidifying SST Records' reputation as a pioneering force in the underground music scene.