I pitched my last children's show presentation in the mid 1980's. The era of locally produced children's shows was over and the networks were not and are not interested in children's television.

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Topics: Children, Television,

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Meaning: The quote by William Jackson reflects the changing landscape of children's television programming in the mid-1980s. During this time, there was a notable shift away from locally produced children's shows, and the major networks were becoming less interested in airing children's programming. This shift marked a significant departure from the earlier decades when locally produced children's shows were a prominent feature of television schedules.

In the mid-1980s, the television industry was undergoing significant changes, with technological advancements and evolving viewer preferences reshaping the landscape of children's programming. The era of locally produced children's shows, which had been a staple of many local TV stations across the country, was coming to an end. These shows often featured a host interacting with a live audience of children, presenting a mix of entertainment, educational content, and community engagement. However, as the industry evolved, the popularity of such locally produced shows began to wane.

At the same time, the major networks were shifting their focus away from children's television. This change in priorities may have been influenced by shifting demographics, changes in advertising strategies, and the emergence of new forms of entertainment and media. As a result, there was a declining interest in investing in and airing children's programming on the part of the major television networks.

William Jackson's quote reflects the sentiment of a professional who had been involved in creating and pitching children's show presentations during this period of transition. His observation that the networks were no longer interested in children's television highlights the challenges and shifts occurring within the industry at that time. The decline of locally produced children's shows and the diminishing interest from major networks had significant implications for the creators, producers, and audiences of children's programming.

The shift away from locally produced children's shows and the decreased interest from major networks had a profound impact on the television landscape. It created a void in children's programming that would eventually be filled by other forms of media, including cable television channels dedicated to children's content, educational programming, and the emergence of digital platforms in the following decades.

Despite the changes in the television industry during the mid-1980s, the legacy of locally produced children's shows and the impact of children's programming on young audiences continued to be a significant part of the media landscape. The quote by William Jackson serves as a reflection of a pivotal moment in the evolution of children's television, capturing the challenges and shifts that were taking place during that era.

In conclusion, William Jackson's quote encapsulates the changing dynamics of children's television programming in the mid-1980s. The decline of locally produced children's shows and the decreasing interest from major networks marked a significant shift in the industry, with implications for creators, producers, and audiences of children's programming. This period of transition ultimately paved the way for new forms of children's content and media platforms to emerge in the following years.

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