Meaning: The quote by Norton Juster captures a common experience shared by many individuals - the phenomenon of finding motivation and inspiration to excel in activities when trying to avoid something else. Juster's words highlight the idea that sometimes, when faced with a task we are supposed to be doing, we may find ourselves turning to alternative activities with newfound energy and determination. This concept speaks to the human tendency to seek distraction or procrastinate, but also reveals the potential for unexpected productivity and creativity to emerge from these moments of diversion.

In essence, Juster's quote suggests that the act of avoiding one task can lead to an intense focus on another, often resulting in exceptional outcomes. This sentiment is relatable to anyone who has experienced the feeling of being stuck or uninspired while working on a particular project, only to discover a surge of motivation and productivity when shifting attention to a different task.

The quote also touches on the concept of "productive procrastination," a phenomenon in which individuals engage in seemingly unproductive activities as a means of avoiding a primary task, yet end up achieving meaningful results in the process. This idea challenges the traditional notion of procrastination as wholly negative, presenting a more nuanced perspective on how diversion and avoidance can sometimes lead to unexpected breakthroughs and accomplishments.

Juster's words may resonate with individuals across various fields and disciplines, from artists and writers to scientists and entrepreneurs. Creatives, in particular, often find that moments of creative block or resistance in one project can lead to bursts of inspiration and innovation in another. The act of shifting focus can allow the mind to relax, recharge, and approach challenges from a new angle, leading to fresh insights and breakthroughs.

Furthermore, Juster's quote also underscores the complex nature of human motivation and productivity. It suggests that individuals may find themselves most productive when pursuing tasks that align with their inner desires and passions, rather than those imposed by external obligations. This insight encourages individuals to pay attention to their instincts and inclinations, recognizing that their best work may emerge when pursuing activities driven by personal interest and enthusiasm.

In summary, Norton Juster's quote offers a thought-provoking perspective on the interplay between avoidance, productivity, and creativity. It invites individuals to consider the potential for unexpected inspiration and accomplishment that can arise when diverting attention from one task to another. By acknowledging the paradoxical nature of productive procrastination, Juster's words encourage a reevaluation of traditional notions of productivity and offer a compelling reminder of the intricate dynamics at play in the human pursuit of excellence.