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Simplicity in innovation dazzles us with clarity but cloaks difficult choices; the fragile elegance is often the struggle to renounce complexity itself.' - Alex Morales Simplicity in innovation dazzles us with clarity but cloaks difficult choices; the fragile elegance is often the struggle to renounce complexity itself.' - Alex Morales Simplicity in innovation dazzles us with clarity but cloaks difficult choices; the fragile elegance is often the struggle to renounce complexity itself.' - Alex Morales